FreeMAX8 Product Fact Sheet Summary

• Performs advanced address hygiene, identifying address changes, additional duplicates, and low yield and undeliverable addresses. Process contains all necessary address and postal processing including:

• Address standardization
• Zip correction / zip+4 append / bar code append
• AEC (Address Element Correction)
• Apartment number appends
• CASS certification
• NCOA / PCOA (Proprietary Change of Address)
• Nixie identification & restoration
• Low yield identification
• LACS (Locatable Address Correction Service)
• Proprietary duplicate identification
• Suppressions, PANDER, House, etc.

• Matches all prospects to the Prefer Network Database and applies a response score using Prefer models, to predict their propensity to respond to the offer.

• Scored prospects are rank ordered and low performing prospects are identified.

• Prefer Network Marketing Analyst assists with identifying mailing cut off and determines low performing prospects to be dropped and replaced with balance names.

• Qualified replacement names relevant to the offer are generated from the Prefer Network Database using Prefer models.

• Low performing prospects, and low yield and undeliverable (prospects and house file) names are dropped and replaced with better performing Prefer replacement names.
  • Replacement names are FREE up to quantity of names purchased for mailing

• Standard FreeMAX8 reporting is generated.

• Backend processing:
  • Omits
  • Nths
  • Splits
  • Decoys
  • Rekeys

• Shipping and Handling